Top-down view of the Optima tub being set up next to the optima nova chiller

How it Started

It all started when we attended a breathwork and cold immersion workshop. We felt so great after that we started to do ice baths regularly.

However, doing ice baths in a condominum posed its challenges. After lugging 30-40kg of ice almost everyday for 3 months, we knew there had to be an easier and more convenient way to cold plunge.

This is how the idea of Optima was born. Who knew that we were about to embark on a journey that would radically change the way we viewed our health and mindset.

Optima nova system placed on a wooden deck outside a home.

Sustaining the practice

Experiencing the power of cold plunging from your first experience is one thing, sustaining the practice of plunging on a regular basis is another. After growing tired of the lengthy process of preparing ice baths, we decided to create a cold plunge that was convenient, easy to use, and did not involve any ice. A few months later, Optima went from an idea to a practice. With the powerful yet compact Chillers, along with the portable and durable Tubs, the Optima Cold Plunge Systems allow you to conveniently cold plunge whenever and wherever you want.

We believe the beauty of cold plunging is in sustaining the practice, allowing you to constantly improve your recovery and productivity. Discover your potential through the practice.

Outdoor setup of the Optima nova system.

The power of the cold is meant to be shared

Whether its through ice baths or the Optima Cold Plunge Systems, the power of the cold is not only meant to be discovered but it is meant to be shared. Our mission is to transform the way people approach wellness. Cold immersion therapy is not just for athletes. Cold immersion is not just for recovery. Cold immersion therapy is for all those that want to take their recovery and performance to the next level.